How Ophthalmology Practices Improve Performance with Revenue Benchmarking and AI

How Ophthalmology Practices Improve Performance with Revenue Benchmarking and AI

by Carrie Bauman

Introduction

Maximizing revenue and operational efficiency is vital for ophthalmology practices. One way to achieve this is through revenue benchmarking, a strategy that allows you to compare your performance metrics against similar practices nationwide. This blog will explore how revenue benchmarking for ophthalmology practices can drive better decision-making and help improve performance using data-driven insights from platforms like WhiteSpace Health. This guide will focus on identifying and tracking ophthalmology practice performance, key performance indicators (KPIs), and actionable insights from financial dashboards.

The Importance of Revenue Benchmarking

Revenue benchmarking provides a clear picture of how your practice matches up to industry standards. By comparing your ophthalmology practice revenue with similar-sized practices, you can identify gaps in your financial performance and pinpoint areas where improvement is needed. For example, many practices find they are underperforming in areas like reimbursement for IOL surgeries or facing higher-than-average claim denials. Benchmarking against your peers allows you to take corrective action, improving your practice’s financial health.

According to recent studies, ophthalmology practices are increasingly relying on financial dashboards to track critical metrics such as reimbursement rates, claim denial rates, and average revenue per procedure. A well-structured dashboard should display fresh, actionable insights into where your practice excels and where it falls short.

How WhiteSpace Health’s RCM Dashboard Helps

WhiteSpace Health’s platform is specifically built to provide revenue benchmarking for ophthalmology practices. Its RCM (Revenue Cycle Management) dashboard tracks key metrics and compares your data with national benchmarks. This helps you identify trends, set realistic goals, and take actionable steps to improve performance.

For example, WhiteSpace Health’s platform can track the number of denied claims, by payer, provider, location and more, clarifying specifically where your claim denial rate is above the industry average. Drill down capabilities in the platform clarify the specific procedures that are being denied, informing upstream billing process changes to avoid future denials. Machine Learning (ML) in the platform finds patterns of successful claims resolution and packages it so your RCM teams can always select the option with the highest probability of success, ensuring you get paid more of what you earned – quicker.

Top 12 Key Performance Metrics to Monitor

To improve your ophthalmology practice performance, it is essential to track the right performance metrics. The KPIs that are discussed below only offer insights into the financial health of your practice and they also help identify areas for improvement. Below are some of the most critical metrics for any ophthalmology practice using WhiteSpace Health’s RCM dashboard:
Billing Volume KPIs

This KPI measures the total number of billing transactions processed over a specific period. It provides insight into the workload and efficiency of your billing staff. A higher volume could signal a need for more resources or highlight opportunities for optimization.

Daily Bills Submitted

Monitoring the number of bills sent to insurance payers and other funding sources daily is essential for managing cash flow. It ensures that your practice maintains a steady inflow of payments, which directly impacts liquidity.

Daily Encounters and Charges Created by Date of Service

This KPI tracks the number of patient encounters, and the corresponding financial charges generated on a specific service date. Keeping an eye on this can help ensure that no patient services go unbilled, improving revenue capture.

Daily Billed Encounters
Work RVU Summary

The Relative Value Units (RVUs) measure the total service value based on the complexity and time involved. This is a critical metric for assessing the workload and productivity of healthcare providers within your practice.

Summary of Total Charges, Payments, Adjustments, and Refunds

This summary aggregates key financial transactions within your practice, offering a comprehensive overview of your practice’s financial health. With this summary, you can spot trends and areas where adjustments are necessary.

Charges Payments Adjustments Refunds Summary
A/R Days

Accounts Receivable (A/R) Days measures the average number of days from when services are provided to when payment is collected. This is a critical measure of liquidity, and reducing A/R days can significantly improve cash flow.

A/R Aging

This KPI categorizes your accounts receivable based on the duration invoices have been outstanding. It helps identify potential collection issues, allowing you to act before those balances become uncollectible.

Gross Denials Value and Volume

Measuring the total initial value and number of claim denials before any appeals are processed gives you insights into the effectiveness of your initial billing process. High denial rates signal areas where documentation or coding may need improvement.

Gross Dennials Value and Volume
Net versus Gross Payment in Percentages

This KPI compares total net payments received to the total gross charges billed. By doing this, your practice can assess how effective your collection process is, helping to highlight where improvements are needed.

Gross Remittance Value

This metric measures the total value of payments received from payers. It is essential to assess how efficiently payments are being processed by payers and if there are any delays.

Write Off

This KPI tracks the total amount written off due to non-payment or adjustments. A high write-off rate can reflect inefficiencies in your billing processes or issues with payer contracts, which may need renegotiation.

Percentage of Resolved Claims

This metric measures the proportion of claims resolved after their initial submission. It includes claims that require adjustments or appeals, offering a clear picture of the effectiveness of your revenue cycle management processes.

Percentage of Resolved Claims

By tracking these metrics using WhiteSpace Health’s financial dashboards, you can make data-driven decisions that improve ophthalmology practice performance. Each of these KPIs plays a crucial role in providing a full picture of your revenue cycle, enabling better resource allocation, and improving overall efficiency.

Addressing the Top 4 Challenges in Ophthalmology Practices

Several challenges can impact the financial performance of an ophthalmology practice. Here’s how revenue benchmarking and key performance indicators can help address these issues:

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declining-icon
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Understaffing and Turnover
Rising Costs
Practices are dealing with increasing operational costs, from staff salaries to medical supplies. Benchmarking your payroll ratio and overhead expenses can help you identify inefficiencies and find ways to reduce costs.
Declining Reimbursements

One of the biggest points of pain in ophthalmology is declining reimbursements, especially for high-cost surgeries and procedures. By benchmarking your reimbursement rates against the industry, you can see if you’re being underpaid and take steps to renegotiate contracts with payers.

Claim Denials

Denied claims are a significant source of lost revenue for many ophthalmology practices. With ophthalmology KPIs like denial rates and denial write-offs, you can identify which procedures face the highest denial rates and implement strategies to prevent these denials in the future.

Understaffing and Turnover

Post-COVID, many practices are struggling with staffing shortages and turnover. Monitoring staff productivity KPIs, such as encounters per full-time equivalent (FTE), can help you optimize staffing levels to ensure you’re not overstaffed or understaffed, which can directly impact patient satisfaction and revenue.

The Value of Financial Dashboards in Decision Making

Having all your practice data consolidated in one place is invaluable for making informed decisions. WhiteSpace Health’s financial dashboards allow you to monitor your ophthalmology KPIs and practice performance metrics in real-time. These dashboards offer visual insights that can help you identify trends and potential areas of concern.

For instance, if your practice consistently sees a higher denial rate for a specific surgery, you can use the dashboard to review the coding, documentation, and payer guidelines to ensure compliance. Additionally, financial dashboards can forecast future revenue, helping you plan for upcoming expenses or staffing needs.

By tracking these performance metrics and comparing them against industry benchmarks, you can take data-driven steps to improve the overall performance of your practice.

Implementing Actionable Changes

Once you’ve identified areas for improvement through benchmarking, it’s essential to implement actionable changes. Start by setting specific goals based on your ophthalmology KPIs. For example, if your Days in A/R is higher than the industry standard, aim to reduce it by 10% over the next six months.

Other actionable steps include:

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Staff Training

Provide your staff with training on how to handle claims more efficiently to reduce errors that lead to denials.

Patient Engagement

Improving communication with patients about their financial responsibilities can help reduce bad debt and increase collections.

Billing Process Optimization

Ensure your billing team is following best practices for coding and claims submission to avoid unnecessary delays or denials.

Conclusion

By leveraging revenue benchmarking, your ophthalmology practice can gain insights into its financial health and overall performance. Tools like WhiteSpace Health’s RCM dashboard empower you to track essential performance metrics and make data-driven decisions. Whether you are looking to reduce claim denials, optimize Days in A/R, or increase revenue per procedure, benchmarking your performance against industry standards is the first step toward sustained financial success.

Incorporating real-time financial dashboards into your practice’s workflow will allow you to stay ahead of challenges and ensure your team makes informed decisions that drive profitability. It is time to take control of your practice’s future by leveraging the power of ophthalmology practice revenue benchmarking and improving your ophthalmology practice performance with data.

About Carrie Bauman

Carrie-Bauman

A 30-year veteran in healthcare IT, Carrie Bauman is responsible for marketing, communications and business development strategies that drive brand awareness, growth and value for clients, partners, and investors.  

carrie.bauman@whitespacehealth.com